

Being a GoOwner means trusting someone who manages your property with the same care you put into building it. GoOwners are not just property owners: they are people who believe in the value of their homes and choose a property management service built on transparency, quality and genuine attention.
But what does a property manager actually do? They take charge of the entire management of your short-term rental: listing creation and optimisation, guest communication, check-in and check-out, professional cleaning services, maintenance, dynamic pricing strategies to maximise revenue, and all administrative and tax obligations. You earn, we take care of everything else.
We are a short-term rental management agency operating in Florence and Rome, with a dedicated team in each city. Every apartment is looked after personally, every owner has a direct point of contact. Same care, same transparency, same philosophy.
Every owner who decides to become a GoOwner must align with our method, professional ethics and hospitality philosophy, which is based on small gestures, great attention and lasting results.
We take care of everything: bookings, guest communication, check-in/check-out.
We maximise revenue with data-driven, seasonal pricing strategies.
We filter and welcome only guests who respect the property and neighbourhood.
Ongoing assistance for both owners and guests in Italian and English.
We care for and enhance spaces to make them more appealing.
Contracts, tourist tax, registrations – we handle it all, stress-free for you.
Detailed reporting of earnings, occupancy and performance.
Do you have questions about managing your apartment? Here are the most common answers. Transparency is at the heart of our work: we want to help you make confident decisions.
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